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How to hold a successful garage sale

 
Garage sales are becoming more and more popular within the York Region. Garage sales are a great way to dispose of those no longer wanted household items. Nowadays, people are finding that it makes good money sense to sell these items rather than throw or give them away. Garage sales are often held by people who are moving. Some people find it more economical to sell a number of their possessions more so then putting them in storage and/or hiring a mover to ship them. Some people are “RIGHTSIZING”. Moving to a smaller home for various reasons. Garage sales are also held by people who just want to get rid of odds and ends cluttering their home. Some people seem to be making a living at it.
Whatever your reason you will have the most enjoyment from a garage sale that has been carefully organized well in advance. The YRREB would like to offer these helpful hints as a guideline to the planning of your sale.
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Market Research

Begin as anyone contemplating the running of a business would. Check your local municipal by-laws to see if any of them pertain to garage sales. Are there any restrictions on the placing of signs advertising your sale or ordinances covering the sale of bedding, food, clothing?

Visit other garage sales in your area to see how they are run. This will give you an insight as to how to display your merchandise and where in your home or property to hold the sale. You can also receive some handy tips from other garage sale buffs / vendors who can share their expertise in the running the sale.

Check the local pricing levels. See what your neighbours are asking for items that are similar to yours. Are people actually buying at those prices?

Organizing Your Sale

Decide where you will hold the sale. There should be actual barriers between the sale and non-sale areas or you may find yourself being asked the price of your favourite chair. The garage, basement, patio, and back yard are your best choices.

Consider the day or days you will hold the sale. Sale days on or near the weekend are best.

If at all possible, avoid holding your sale at a time of the year when there is a possibility of snow, ice, or heavy rain.

The longer your sale lasts, the less items you will probably sell each sale day. People who regularly patronize garage sales know the best stuff goes first and you can depend on the fact that the first hour will be the busiest. Often people come before the sale time.

What to Sell

It is important to remember that the type and variety of merchandise you have to sell will be a big factor in determining whether your sale will be a success. There are three basic principles worth noting:

1. The more things you offer for sale, the more you are likely to sell.

2. No matter how useless an item my seem to you, someone else may want it.

3. Have a variety of low-priced merchandise for sale in addition to your more expensive items.

A large display of merchandise at a variety of prices induces customers to stick around longer, and the longer they linger, the more likely they will find something to purchase.

Pricing

One of your most important preparations will be to put a price tag on everything you hope to sell. The reasons for pricing everything are:

1. To make it easier for people to buy.

2. To identify bargains.

3. To encourage buyers. A lot of people dislike haggling.

The most common mistake made by inexperienced sellers is to set prices too high. Remember that you cannot ask store prices in a garage sale. It is best to keep an open mind about the whole business of pricing. The prices on your tags should not be totally inflexible especially as you get near the end of the sale and you figure that selling an item at a lower price would be better than not getting rid of it at all.

Promotion

Signs attract buyers to your sale. Many stores and other businesses have bulletin boards on which you can post a free advance notice of your sale. Check your local cable television station. The most effective free advertising is word-of-mouth spread by people you know. Most of your potential customers will read about your sale in the local newspaper. This is where your hard core garage sale buffs learn about sales. If you are advertising in a daily paper, an advertisement placed one or two days before the event is best. On the day of your sale, you should have a big sign in front of your property where it can be seen easily by passing motorists. You should also place signs stating your address on arterial streets near your home. This will direct people to your sale. Call a YRREB member. One of our members may be able to loan you one or two garage sale signs that are attractive and good attention-grabbers.

Now you are ready for action!

All that pre-planning will pay off as your garage sale gets underway. If you are flexible, friendly, and fair you will soon find yourself involved in the pleasant task of counting all the money you made from your garage sale.

Final Checklist

1. Ensure you have lots of change.

2. Have bags and newspaper available to wrap items.

3. Clean up your merchandise before selling.

4. Check that there is enough room down aisles so that people will not knock anything over by accident.

article courtesy of the York Regional Real Estate board

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This series of articles is brought to you by A. Mark Argentino and other real estate related resources, including Canadian Real Estate Association CREA and the Ontario Real Estate Association OREA.

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